ME & CO

THE KEY
TO HALE

Find it. Keep it. Unlock your story.

A ME & CO Treasure Hunt · Begins 8 July 2026

How it works

Ten keys. Hidden across Hale.

From 8 July until opening night, ten keys are hidden across Hale — each one held by a local independent. Every week, a new clue reveals which one.

Solve the clue, find the key, and register it below. Every key found makes you one of the first Founding CO’s of ME & CO — and one of them, the Golden Key, unlocks the biggest gift of all.

001002003 004005006 007008009 010 · GOLDEN
The hunt begins 8 July
First clue · 8 July

On 8 July, the first clue reveals which Hale independent is holding a key. Follow along — and be first to find it.

A new clue each week · Follow @me_and_co_est
What you win

Become a Founding CO

Find a key and you become one of the first ten — the Founding CO’s of ME & CO. Two kinds of key, two gifts — both presented at the launch party, Saturday 12 September.

The Silver Keys
No. 001–009

A founding gift.

The Golden Key
No. 010

The biggest gift ME & CO has to give.

Every name, engraved on a plaque in the studio. The first names in our story — there for good.

Join the hunt.

Register to get each week’s clue — revealing which Hale independent is holding the next key. Plus your invite to the launch, and first word on everything ME & CO.